BIG COUNTRY IS YOU
WE ARE MOTHERS, FATHERS, FARMERS, BUSINESS OWNERS, AND EVERY DAY PEOPLE.
That’s why we are here. Big Country is bringing back a time when sugar was sugar. A time when you knew exactly where your food came from.
Delivering single source organic ingredients directly to your table.
ONE STEP FURTHER
Founder and CEO, Bill Gillies, has been providing ingredients to the organic and natural food markets since the 1990s. He continuously looked towards going one step further to the source of raw materials.
He imagined a commitment to human rights, environmental protection, and ethical business practices—a vision that could only be achieved through a partnership with a sugar cane farm devoted to the same principles.
Authentic land, people, & purity of products
Grown by people devoted to sustainability with a pure and utmost respect for the land.
For consumers who want the best in organic ingredients, we circled the globe in search of the right partners.
Flying to the south, we focused on Paraguay and its reputation for being the gold standard in cane sugar. We were drawn to the growers’ devotion to organic farming and found the Paraguayans to be friendly and focused on tradition in a way rarely seen in the fast-forward pace of today. These were people with whom we could build an authentic relationship.
It was there that Big Country was born.
FIELD TO TABLE
Age-old artisanal practices of farming and crafting minimally processed organic natural cane sugar.
Building upon tradition and incorporating modern technology, these high-quality organic ingredients meet and exceed the expectations of our consumers ever-changing needs.
Big Country. Connecting the Americas
Each spring, the cliff swallow migrates over 6000 miles from the southern tip of South America, across the Equator into California.
For us at Big Country, this extraordinary journey symbolizes our mission.
Supporting small farms and mills to bring the finest organic agricultural ingredients to the tables of families across the United
States and Canada—a global solution.
After all, as the cliff swallow soars high over the Americas during its yearly migration, the terrain below is not separated by political boundaries such as one would see on a map but rather one continuous landmass.
Come to think of it, to the swallow it might appear as one Big Country.